How We Executed the Campaign:
The Challenge: Extreme Volume & Compliance
Handling up to 720,000 individual cans a week requires more than just warehouse space and manual labour. Poppi needed to transition loose 330ml cans into precision-assembled 4-packs at extreme volumes. This demanded rigorous batch traceability, strict BRCGS food-grade compliance, and a flawless logistics strategy to hit non-negotiable Tesco delivery windows.
The Solution: Next-Generation Automation
In January 2026, Blisters Ltd commissioned our second fully automatic multipacking machine. This state-of-the-art investment, exceeding £400k, was brought online specifically to handle extreme-volume beverage campaigns. It provided flawlessly consistent, automated multipack collation without compromising on speed or retail-ready quality.
The Results: 180,000 Packs Per Week
Since late February, our new automated line has been entirely dedicated to the Poppi campaign. The numbers speak for themselves:
- The Product: 330ml Poppi soda cans.
- The Format: Precision-assembled, retail-ready 4-packs.
- The Volume: 120,000 to 180,000 packs produced per week.
- The Destination: Immediate UK-wide retail distribution in Tesco stores.
Scalable Multipacking Services for Your Brand
High-Volume Capacity
Whether you are transitioning from manual packing or require a reliable partner for national rollouts, our infrastructure is built to deliver massive volumes effortlessly.
Retail-Ready Precision
From 4-pack drink assemblies to complex configurations, our co-packing ensures cost-effective, protective solutions that elevate your brand on the shelf.
Flawless Traceability
Operating under stringent BRCGS food-grade standards guarantees full batch traceability and temperature-controlled security for every SKU we pack.
Looking for a partner with proven capacity?
Contact the production team at Blisters Ltd today to discuss your next high-volume project, SKUs, and retail deadlines.